<?xml version="1.0" encoding="utf-8"?><!DOCTYPE Zthes SYSTEM "http://zthes.z3950.org/schema/zthes-1.0.dtd">  <Zthes><term><termId>2309</termId><termName>Marketing en Internet</termName><termType>PT</termType><termLanguage>es</termLanguage><termVocabulary>INDICES DE MATERIAS</termVocabulary>	<termStatus>active</termStatus>	<termApproval>approved</termApproval>	<termSortkey>Marketing en Internet</termSortkey><termNote label="Scope"><![CDATA[ <p>Se puede usar con un subencabezamiento geográfico</p> ]]></termNote><termNote label="History"><![CDATA[ <p>Revisada el 6 de noviembre de 2018</p> ]]></termNote><termNote label="Source"><![CDATA[ <p>CDU: <strong>658.8:004.738.5</strong></p> ]]></termNote><termNote label="Source"><![CDATA[ <p>Fuente: <strong>BN</strong></p> ]]></termNote><termCreatedDate>Marketing en Internet</termCreatedDate><relation><relationType>UF</relationType><termId>9093</termId><termName>Cibermarketing</termName><termType>ND</termType></relation><relation><relationType>UF</relationType><termId>9094</termId><termName>Internet - Marketing</termName><termType>ND</termType></relation><relation><relationType>UF</relationType><termId>9095</termId><termName>Marketing por Internet</termName><termType>ND</termType></relation><relation><relationType>UF</relationType><termId>9096</termId><termName>Telemarketing</termName><termType>ND</termType></relation><relation><relationType>BT</relationType><termId>9055</termId><termName>Área 03. Política de distribución</termName><termType>PT</termType></relation><relation><relationType>BT</relationType><termId>9056</termId><termName>Área 04. Política de comunicación y publicidad</termName><termType>PT</termType></relation><relation><relationType>RT</relationType><termId>2038</termId><termName>Comercio electrónico</termName><termType>PT</termType></relation><relation><relationType>RT</relationType><termId>6232</termId><termName>Publicidad en Internet</termName><termType>PT</termType></relation><relation><relationType>RT</relationType><termId>2004</termId><termName>Marketing</termName><termType>PT</termType></relation><relation><relationType>RT</relationType><termId>15667</termId><termName>Gamificación</termName><termType>PT</termType></relation></term>  </Zthes>